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Ways To Increase College Bookstore Sales
Part one of term paper
I think that in order to increase sales to students and faculty,
the College Bookstore must address and improve the areas of merchandise
selection, staffing, and merchandise organization. My recommendations are
based on the conclusion that these factors majorly contribute to the
potential patrons decision to shop elsewhere. The main compet ...
Part two of term paper ... observation to
determine the college bookstore's weaknesses and strong points. From the
data, I compared the bookstore to the competition and to the ideal
bookstore vision that was collectively described by the students and
faculty.
MERCHANDIZE SELECTION
My study shows that the College Bookstore has a definite issue in
merchandise selection. Of those sureveyed, the individuals that chose the
competition did so because they claimed that they had a better selection
and that by going ther ...
Word count: 926 | Approximate pages: 4
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