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Situation Analysis: Ford Mustang

Part one of term paper
Prepared for: Dr. Alan Wunsch, Vice President of Sales and Marketing Ford Motors Corporation Prepared by: YOUR NAME President and Owner of TDI Consulting YOUR ADDRESS November 8, 1998 HISTORY OF THE AUTOMOTIVE INDUSTRY The automotive industry started in 1893 when Charles and Frank Duryea designed and buil ...

Part two of term paper
... but it was very expensive. This is the primary reason so many early innovators went out of business and the other ones were not profitable enough to expand their business. Henry Ford changed that when he introduced the assembly line. This both increased production speed and decreased cost. This idea of mass production revolutionized the automobile industry. Soon all of the top auto producers would have a assembly line of their own. The lower costs and faster delivery meant a lower price, and ...

Word count: 4737 | Approximate pages: 18

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