Part one of term paper
Starbucks Corporation started its expansion into today's business by one man's foresight and determination to create and make a coffee business that would be the number one standard on today's market. Howard Shultz, was the inspirational "dreamer" that made Starbucks the powerful business that it is today. He gained the knowledge and experien ...

Part two of term paper
... Shultz' ideas to take effect. Shultz' vision was to buy Starbucks out and rebuild it with his vision of success. The prior owners were tired of the coffee business and wanted to pursue other interests so they sold it to Shultz. He implemented fringe benefits into the organization in order to keep the present employees happy and to retain them because of the personal clients each individual employee brought into the company. Shultz also offered employee stock purchase plans in order for the employees ...