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The McDonaldization Of Society

Part one of term paper
George Ritzer has taken central elements of the work of Max Weber, expanded and updated them, and produced a critical analysis of the impact of social structural change on human interaction and identity. The central theme in Weber's analysis of modern society was the process of Rationalization; a far reaching process whereby traditional mode ...

Part two of term paper
... regulations, impersonality and a concern for technical competence. Bureaucratic organizations not only represent the process of rationalization, the structure they impose on human interaction and thinking furthers the process, leading to an increasingly rationalized world. The process affects all aspects of our everyday life. Ritzer suggests that in the later part of the Twentieth Century the socially structured form of the fast-food restaurant has become the organizational force representing and e ...

Word count: 1565 | Approximate pages: 6

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