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Montgomery Ward & Co.

Part one of term paper
, Incorporated is a multi-billion dollar retailer, one of the oldest and largest in the nation. The company operates specialty stores, distribution centers and product service centers from coast to coast. Its primary business is specialty retailing with a focus in the areas of apparel, fine jewelry, appliances and electronics, furniture, home ...

Part two of term paper
... in 1872, by distributing a single sheet catalog listing 163 items. Ward was the first to introduce the "Satisfaction Guaranteed or Your Money Back" policy in the Montgomery Ward 1875 catalog, with his innovative promise to refund the purchase price to any customers dissatisfied with their purchases. The first freestanding retail store opened in Plymouth, Indiana in 1926. From then until now, Wards has grown to operate almost 400 stores throughout the United States, employing approximately 5 ...

Word count: 1670 | Approximate pages: 7

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