Part one of term paper
"Advertising has developed and supported great industries, bulwarked-"or increased- "entire economies, and changed a sufficient number of human habits" (Wood 3). Like that paragraph says, advertising effects people in what they do and how they do it. It has effected the Kleenex company, the Nylon manufacturers and a company of a new type of c ...

Part two of term paper
... country ran out of stockings to sell; and the Kleenex company used advertising to decide which of two products they should sell. Advertising has different effects on consumers, it changes their perspective on what is, or is not, worth buying; what they buy, when they buy it and how much are bought. Advertising "symbolizes and concentrates in its image all that is considered good and bad in present day commercial and industrial capitalism in America." (Bensman 9). When advertisers plan their strate ...