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Eurodisney

Part one of term paper
opened in April of 1992, and was expected to be the biggest attraction in France. So what happened? Were the French not into Mickey Mouse, or were they not willing to adapt to American culture? Many reasons contributed to the initial failure of Disney, and it seems Disney underestimated their influence and popularity outside of the United ...

Part two of term paper
... war going on, which made it possible to fly to Orlando cheaper then to drive or fly to Paris and stay at the expensive hotels. Also, the 1992 Olympics were being held in Barcelona, Spain, and the Worlds Fair was in nearby Seville, which many people chose to go to instead of the new American attraction. All this was going on right at the beginning of a recession period for Europe, which made decisions for cheaper and economical vacations for people. Disney's biggest mistake was not researching ...

Word count: 973 | Approximate pages: 4

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