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Mass Media And Public Opinion

Part one of term paper
The generalized idea of every individual's personality is "I have my own thoughts." When this statement is examined closer, the question arises of what influences one to believe the things they do? Mass media plays an immense role in the form shaping of people's opinions and views through means of ownership, commercialization and news cover ...

Part two of term paper
... advertise. It also gives them the key opportunity to define the importance and necessity of their product or idea. They create images and identities so one will evolve a desire to invest in their product. Seven corporations own all of the television networks, and of those, four produce ninety percent of all sitcoms and films. This exclusive possession of the market distorts social reality and gives misleading perceptions by fluffing the "truth" and never revealing a negative side. Commercials ...

Word count: 604 | Approximate pages: 3

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