Part one of term paper
Unveiled in February 1996 at a low-profile motor show in Hamburg, the Porsche Boxter was not born on a computer screen or in a focus group, but in the hearts, minds and imaginations of a small band of engineers with a passion for driving. Many were surprised when Porsche unveiled its new sports car, but later they realised that this was no or ...

Part two of term paper
... comparison with the Italian models, Lamborghini and Ferrari, yet still powerful, beautiful, and phenomenally safe. When the Boxter was first released, it was clear who would provide the market competitors. BMW’s Z3 Roadster had also received much newspaper coverage, and had a flash advertising scam. The Lotus Elise was already established as a great sports car, and the MGF, with a true tradition in sports car making, much like Porsche. And also the Honda NSX. The basic Boxter model did amazing ...