Part one of term paper
ULEASHING THE KILLER APP:BOOK REPORT Digital Strategies for Market Dominance Killer apps, goods or services that establish quickly and dominate the market, are displacing traditional planning and strategy in business. These revolutionary realities such as email, the first word-processing program, and e-commerce are sudden and dramatic changes ...

Part two of term paper
... passed over as the power of emerging digital solutions attracts their customers. Companies must now adopt a digital strategy to help produce their own killer apps to survive in their marketplace. This digital strategy encourages full staff involvement in the development of possible improvements in processes, rather than having a group of people who spend years developing strategies. This full staff involvement brings together the ideas of workers on the front lines of production who have real ...